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ANUA Rice Enzyme Brightening Cleansing Powder 40g bottle for gentle exfoliation and K-beauty texture care.

ANUA Rice Enzyme Brightening Cleansing Powder 40g

$19.99
Sale price  $19.99 Regular price  $0.00
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Anua Rice Enzyme Brightening Cleansing Powder 40g is a clinical-grade, dual-action exfoliating daily cleanser engineered to instantly dissolve dead skin cells, sweep away pore-clogging impurities, and unlock a luminous glass-skin radiance. Powered by a nutrient-dense base of Rice Powder and active botanical enzymes (Papain), this water-activated powder transforms into a rich, creamy lather that micro-polishes the skin without causing raw irritation or stripping natural lipids. It works at a cellular level to refine rough texture and unify an uneven skin tone, leaving a dull, congested, or sensitive canvas remarkably smooth, exceptionally bright, and baby-soft.

  • Target Concerns: Dullness & Sallow Complexion, Rough & Bumpy Skin Texture, Clogged Pores & Blackheads, Uneven Skin Tone, Daily Flaking
  • Skin Compatibility: All skin types (Highly optimized for dull, textured, and sensitive skin profiles requiring a non-irritating, daily exfoliating wash)
  • Texture & Finish: A fine, water-soluble powder that whips easily into a dense, pillowy lather. It glides effortlessly over the face with zero physical friction, rinsing off cleanly to reveal a highly hydrated, incredibly smooth, and glowing satin finish.
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Transform your daily cleansing step into an advanced clinical skin-polishing, pore-clarifying, and deep-level brightening ritual. When dead skin cells accumulate unevenly on the surface, they trap oil, block subsequent skincare absorption, and make your complexion look sallow and feel uncomfortably rough. Traditional physical scrubs with harsh, jagged particles often cause micro-tears on fragile skin, while strong chemical peels can disrupt your healthy acidic baseline. The Anua Rice Enzyme Brightening Cleansing Powder 40g systematically resolves this dilemma by merging gentle physical polishing with active enzymatic dissolution.

This premium water-activated cleanser features high-purity Rice Powder, a heritage K-Beauty ingredient celebrated for its exceptional softening and brightening properties. Rather than scratching the surface, it works in perfect synergy with Papain—a natural enzyme derived from papaya that targets and digests only the dead, worn-out keratin proteins binding dry flakes to your skin. To structurally reinforce your defensive shield during the wash, the formula is infused with skin-identical Ceramides and Niacinamide. This protective blend ensures your skin pathways remain plumped and calm, converting a rough, dull, or congested face into an exceptionally uniform, bouncy, and flawlessly polished glass-skin canvas.

  • Dual-Action Micro-Polishing: Combines natural Rice Powder and Papain enzymes to melt away stubborn dead skin cells and clear pore congestion without physical irritation.
  • Instant Brightening Boost: Infused with Niacinamide and nutrient-rich rice extracts to target sallow undertones, instantly reviving a sallow and tired complexion.
  • Barrier-Safe Hydration Shield: Delivers essential Ceramides during the cleansing step, locking in crucial moisture to prevent post-wash tightness or flaking.
  • Travel-Friendly, Customizable Wash: Features a dry powder format that allows you to easily adjust the texture from a rich, creamy lather to a concentrated exfoliating paste.

Key Ingredients

  • Oryza Sativa (Rice) Powder: A mineral-rich, plant-derived powder that gently buffs away rough skin cells, softens texture, and illuminates the skin.
  • Papain (Enzyme): A gentle, bio-compatible botanical enzyme that breaks down dead keratin plugs and clears deep pore tracks without scratching.
  • Ceramide NP: A vital skin-identical lipid that structurally reinforces the protective barrier, keeping the skin hydrated and comfortable after washing.
  • Niacinamide (Vitamin B3): A high-performance vitamin that helps fade dark spots, refines pore appearance, and boosts natural skin radiance.

Full Ingredients List

Zea Mays (Corn) Starch, Sodium Cocoyl Isethionate, Sodium Lauroyl Glutamate, Oryza Sativa (Rice) Powder (7%), Diglycerin, Papain, Protease, Niacinamide, Ceramide NP, Allantoin, Maltodextrin, Water, Butylene Glycol, 1,2-Hexanediol, Hydrogenated Lecithin, Glycerin

  • Step 1: Use daily during your morning (AM) or evening (PM) skincare routine. Wet your hands and face thoroughly with lukewarm water.
  • Step 2: Dispense a nickel-sized amount of the powder into your wet palms.
  • Step 3: Add a few drops of water and rub your hands together to create a rich, creamy micro-bubble lather.
  • Step 4: Massage the smooth foam gently over your face in circular motions, avoiding the eye area, then rinse thoroughly with lukewarm water.

✨ Pro-Tip: Mix a teaspoon of this powder with just a few drops of water to create a thick, dense paste and apply it onto your congested T-zone or rough cheeks for 1 minute before massaging and rinsing. This professional "enzyme wash-off pack" technique allows the active Papain to deeply melt stubborn blackheads and smooth away flaky buildup, leaving you with an incredibly soft, bright glass-skin baseline!

FAQs

Authenticity is our top priority. All items are sourced exclusively from highly trusted, authorized supply chains and official distributors in South Korea. We strictly verify, carefully inspect, and securely package every single product to guarantee 100% authenticity and optimal freshness before it leaves our facility.

We ship worldwide directly from our fulfillment operations in South Korea. We offer a flat rate of $6.99 for orders under $69, and provide 100% Free Shipping for orders $69 and above. Delivery typically takes 7–14 business days, depending on your local customs clearance and location.

Your payment security is our top priority. We safely accept all major international credit cards (Visa, MasterCard, American Express, Discover), Apple Pay, and Google Pay. Every transaction is encrypted and securely processed through Shopify Payments, adhering to the highest industry standards to ensure your personal and financial information remains 100% protected.

You can request a cancellation within 24 hours of placement, provided the order has not yet been processed for shipping. For returns, we accept items within 7 days of delivery, provided they are completely unopened, unused, and in their original packaging. Please note that for all returns, the customer is responsible for all associated costs, including original shipping, return shipping, and any customs clearance fees. Contact our support team at info@seoul-luma.com with your order number to initiate the process.

Yes, absolutely. Once your package is dispatched from our global fulfillment center, an automated shipping confirmation email containing your tracking number and a tracking link will be sent to you immediately. You will be able to monitor your package's journey in real-time from South Korea straight to your doorstep.

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