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ANUA Rice Enzyme Brightening Cleansing Powder 40g bottle for gentle exfoliation and K-beauty texture care.

ANUA Rice Enzyme Brightening Cleansing Powder 40g

$19.99
Sale price  $19.99 Regular price  $0.00

Gently dissolve dead surface cells, clear stubborn pore congestion, and reveal a luminous, crystal-clear complexion with a high-performance K-beauty solution. The ANUA Rice Enzyme Brightening Cleansing Powder 40g is an advanced, water-activated daily exfoliating wash engineered to eliminate rough texture, minimize blackheads, and brighten dull skin tones without stripping vital moisture.

Unlike harsh physical face scrubs that cause micro-tears and break down your protective barrier, this low-irritation formula features a finely milled base of nutrient-rich Rice Powder. Synergistically paired with natural dual-enzyme catalysts (Papain and Bromelain), it melts away dead keratin bonds and smooths uneven skin textures instantly, leaving the skin perfectly prepped, soft, and balanced.

Target Concerns

Dull Lackluster Complexion, Rough Flaky Texture, Clogged Pores & Blackheads, and Uneven Skin Tone

Skin Compatibility

All skin types—specifically optimized for sensitive, combination, or textured complexions requiring a mild yet highly effective daily resurfacing cleanse

Texture & Finish

An ultra-fine, velvety powder texture that transforms into a rich, creamy micro-lather upon contact with water, rinsing off fully to leave a smooth, zero-tension satin finish

Key Ingredients

Oryza Sativa (Rice) Powder, Papain, Bromelain, Niacinamide, and Ceramide NP

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ANUA Rice Enzyme Brightening Cleansing Powder 40g is a high-performance K-beauty daily skin-resurfacing and brightening wash engineered to fundamentally dissolve dead surface cells, clear pore pathways, and improve overall skin clarity.

Formulated with a soothing Rice Powder baseline and a powerful dual-enzyme blend, this advanced powder cleanser focuses on chemical-free micro-exfoliation and barrier defense instead of acting like a stripping, high-pH soap. It transforms dynamically into a rich, cushiony enzyme lather that sweeps away flaky patches smoothly. It undergoes strict dermatological and hypoallergenic testing to guarantee absolute safety for vulnerable, reactive skin structures.

This specialized enzyme cleansing wash works exceptionally well for individuals dealing with chronic skin dullness, stubborn blackheads, or rough textures that disrupt smooth makeup application, helping to restore a consistently uniform, soft, and healthy skin density.

• Texture: Fine, water-activated botanical powder that creates a dense, creamy foam
• Skin Type: All skin types, especially sensitive, textured, and dull skin complexions
• Best For: Rough skin patches, clogged pore pathways, surface dullness, and blackheads
• Key Benefit: Rice Powder paired with Papain and Bromelain for non-stripping texture refinement
• Volume: 40g / 1.41 oz.
• Origin: South Korea

• Smooths out rough, flaky skin texture using a finely milled, nourishing Rice Powder base.
• Dissolves trapped pore oils and removes stubborn blackheads utilizing active Papain and Bromelain enzymes.
• Brightens overall skin dullness and clarifies dark spots with core infused Niacinamide.
• Cleanses completely without stripping away the natural protective moisture barrier.
• Offers a customizable cleansing experience by adjusting the water-to-powder ratio for your skin needs.
• Formulated completely clean and hypoallergenic, ensuring non-comedogenic safety for daily care.

— Key Ingredients —

• Oryza Sativa (Rice) Powder: A high-performing, nutrient-rich botanical active overflowing with vitamins that naturally lifts dead cells and unifies uneven skin tone.
• Papain & Bromelain: High-performing natural plant enzymes that selectively target and dissolve built-up keratin bonds inside pores safely.
• Ceramide NP & Allantoin: Keep the skin barrier deeply comforted and hydrated during the washing process to eliminate tight dryness.

— Full List —

Zea Mays (Corn) Starch, Sodium Cocoyl Isethionate, Sodium Lauroyl Glutamate, Oryza Sativa (Rice) Powder, Diglycerin, Niacinamide, Papain, Bromelain, Ceramide NP, Allantoin, Water, Sodium Hyaluronate, Maltodextrin, Butylene Glycol, Glycerin, 1,2-Hexanediol, Hydrogenated Lecithin, Ethylhexylglycerin

• Step 1: Use during your morning or evening skincare routine as your primary cleansing or exfoliating step.
• Step 2: Dispense a dime-sized amount of the cleansing powder onto your thoroughly wet palms.
• Step 3: Rub your hands together, adding a few extra drops of lukewarm water to build a rich, creamy micro-lather.
• Step 4: Apply the smooth foam onto your damp face and massage gently in circular motions, focusing on textured or congested zones like the nose and chin.
• Step 5: Rinse completely with lukewarm water until no residue remains, then pat dry softly with a clean towel.
• Tip: To use as a specialized 1-minute enzyme wash pack, massage the creamy lather over your face and leave it sitting on the skin for 60 seconds before rinsing to maximize texture-softening results.

FAQs

Authenticity is our top priority. All items are sourced exclusively from highly trusted, authorized supply chains and official distributors in South Korea. We strictly verify, carefully inspect, and securely package every single product to guarantee 100% authenticity and optimal freshness before it leaves our facility.

We ship worldwide directly from our fulfillment operations in South Korea. We offer a flat rate of $6.99 for orders under $69, and provide 100% Free Shipping for orders $69 and above. Delivery typically takes 7–14 business days, depending on your local customs clearance and location.

Your payment security is our top priority. We safely accept all major international credit cards (Visa, MasterCard, American Express, Discover), Apple Pay, and Google Pay. Every transaction is encrypted and securely processed through Shopify Payments, adhering to the highest industry standards to ensure your personal and financial information remains 100% protected.

You can request a cancellation within 24 hours of placement, provided the order has not yet been processed for shipping. For returns, we accept items within 7 days of delivery, provided they are completely unopened, unused, and in their original packaging. Please note that for all returns, the customer is responsible for all associated costs, including original shipping, return shipping, and any customs clearance fees. Contact our support team at info@seoul-luma.com with your order number to initiate the process.

Yes, absolutely. Once your package is dispatched from our global fulfillment center, an automated shipping confirmation email containing your tracking number and a tracking link will be sent to you immediately. You will be able to monitor your package's journey in real-time from South Korea straight to your doorstep.

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